Active Internet Marketing
How to boost your productivity on Internet Marketing
The last time I went over the 32 reports by Jason Fladlien there were 2 nuggets that jumped out at me bright and shiny.
One is Study-to-Action-Ratio, from the “Instant Action on Any Info Product” report. The other one is Is-Today-a-Success, from the “Peak Productivity” report.
Study-to-Action-Ratio (SAR)
A beginner comes across a product called “Twitter Traffic Tornado”. He buys it and downloads the videos training material into a folder somewhere in his computer. When he gets free a few days later he comes back looking for this folder where the videos are. He watches the first training video and surfs the Internet at the same time. By the time he starts to watch the seventh video he notices another new product launch from one of the email lists he subscribes to. This one is “Tornado Twitter Traffic”. He clicks over to the sales page and likes what he finds there… After a few moments of internal struggle, he clicks on the BUY button.
His SAR score is 5-0. He spends 5 hours studying, 0 hour taking action to implement what he learns, because he wants to learn more, from something else. The result is $0 return to his investment of time and money.
A mid-level marketer comes across a product called “Twitter Tornado Traffic” and buys it and downloads the training videos. When he gets around to watching the videos, he watches it first to get the idea. Then he watches it again. This time he follows the steps and do what the videos is showing as he watches it.
His SAR score is 2-1. He spends 4 hours studying and 2 hours taking action. His investment return is ${not enough data}.
An advanced marketer comes across a marketing strategy called “Traffic Tornado Twitter”. He studies the material and thinks about how he can incorporate it into his existing work. He puts it to action when he figures out the easiest way to so. Having done that, he does it again on a different product of his. By then he comes up with a twist to the new method, and he tries out the twist.
His SAR score is 1-6. Six hours of action for each hour of study. His investment return? Probably what’s shown in the PROOF section of the sales page of his product.
Isn’t that amazing? I would want my SAR to go from 0-6 to 2-1 to 1-2 and beyond, wouldn’t you?
Is-Today-a-Success? (ITS)
To make the long story short, a short-term goal works better than a long-term goal.
What is actually accomplished in one day counts more than what is planned to accomplish in two months.
At the beginning of the day, think of a few tasks you want to get done. By the end of the day, look to see if they are done. If they are done, then yes, today is a success. If they are not done, then today is not a success.
Your productivity will mushroom when you get more ITS yes. Is today a success? Yes. That’s how you will feel good and do better the next day. Start small, set simple easy tasks at the beginning.
I like this one a lot.
If you want to read the original, it’s here: 32 Free Reports.


















